The first Beauty Tips of the brand for the 15 years of beauty, #ArmaniArtistry.
Objective:
To reinforce awareness & uniqueness: the only couture makeup artist brand with Linda Cantello’s Secrets.
15 tutorial videos including exclusive collaboration with French producer of electronic music: Fakear
My missions:
- Brand content production: 15 beauty tutorial films, short formats (animated Gifs), BTS pictures
- Social media content and guidelines (Editorial planning, face chart, infographics step by step)
- SEA/SEO guidelines
- Paid media strategy
