« Blink of colors » is a digital campaign created for the launch of the new eye product Eye Tint, #blinkofcolors
Objective:
To be colorful, playful with content that engage young target consumers
My missions:
- digital media and brand content strategy
- brand content (video, pictures, game to be embedded on online magazines & retailers websites, editorial-content calendar for social media)
- music partnership with Pedro Winter from the Label Ed Banger
- help on local markets localizations
