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HELENA RUBINSTEIN – Night Recovery Mode

[vc_row css=".vc_custom_1469795071174{padding-top: 14px !important;padding-bottom: 8px !important;}"][vc_column][vc_column_text] Brief Celebrate the 10 years of the iconic product Replasty Age Recovery Night Manage a Content factory with 8 International influencers (lifestyle & skincare experts) including an event and content creation of more than +90 assets (pictures, videos, gifs, stories: Instagram carousel, Reels…) Global strategy & local guidelines Delivery Influencers casting for 5 European markets: France, Spain, Italia, Russia, Germany. Influencers strategy & guidelines Content factory (Creative direction, storytelling, production, post production) Timeline/orchestration: phasing & action plan Monitoring & reporting [/vc_column_text][vc_empty_space][edgtf_separator position="center" color="#fbdfe0"][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][edgtf_image_gallery type="image_grid" column_number="3" pretty_photo="yes" grayscale="no"...

ESTÉE LAUDER – SUMMER ACTIVATION

[vc_row css=".vc_custom_1469795071174{padding-top: 14px !important;padding-bottom: 8px !important;}"][vc_column][vc_column_text]"Summer Activation" is an on-going campaign for Summer with a focus on Estée Lauder products: Advanced Night Repair serum and Bronze Goddess Powder. Objective: To engage consumers through a lifestyle story on holidays and travel. My missions: Creative direction, storytelling Brand content production for social media (pictures, cinemagraph) and copywriting Timeline/orchestration: phasing & action plan for social media [/vc_column_text][vc_empty_space][edgtf_separator position="center" color="#fbdfe0"][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][edgtf_image_gallery type="image_grid" column_number="3" pretty_photo="yes" grayscale="no" images_space="yes" images="9734,9737,9738,9739,9740,9741" image_size="medium"][/vc_column][/vc_row]...

A-ALPHABET – Ecstasy lacquer

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A-ALPHABET – Rouge d’Armani

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A-ALPHABET – Lip maestro

Alienum phaedrum torquatos nec eu, vis detraxit periculis ex, nihil expetendis in mei. Mei an pericula euripidis, hinc partem ei est. Eos ei nisl graecis, vix aperiri consequat an. Eius lorem tincidunt vix at, vel pertinax sensibus id, error epicurei mea et. Mea facilisis urbanitas moderatius id....